q=%5C%28%E7%BE%8E%5C%29%E8%8F%B2%E5%88%A9%E6%99%AE%C2%B7%E7%A7%91%E7%89%B9%E5%8B%92%5C%28philip%2Bkotler%5C%29%EF%BC%8C%5C%28%E7%BE%8E%5C%29%E7%BA%A6%E7%BF%B0%C2%B7t.%2B%E9%B2%8D%E6%96%87%5C%28john%2Bt.%2Bbowen%5C%29%EF%BC%8C%5C%28%E7%BE%8E%5C%29%E8%A9%B9%E5%A7%86%E6%96%AF%C2%B7c.%2B%E9%BA%A6%E8%82%AF%E6%96%AF%5C%28james%2Bc.%2Bmakens%5C%29%E8%91%97&searchType=standard&isFacet=true&view=standard&searchWay=author&rows=10&sortWay=score&sortOrder=desc&searchWay0=marc&logical0=AND
rows=10&searchWay0=marc&logical0=AND
(美)菲利普·科特勒(Philip Kotler),(美)约翰·T. 鲍文(John T. Bowen),(美)詹姆斯·C. 麦肯斯(James C. Makens)著